In 2023, I designed a comic style poster as a giveaway for Notre Dame men's basketball's Superhero Day against Wake Forest. The project involved illustrating each player on the team reimagined as a superhero.
In collaboration with Mike Ash and Rachel Pincus, we pushed the concept past a giveaway and onto the arena videoboard and social media. For social media, I redesigned the poster as a gameday and created player-specific motion graphics for when players hit three-pointers, dunked, and finished with an and one.
Using the look of the motion graphic, I created player-specific videoboard package played during player introductions, including a main-board, lower ring, and corner-board graphics.
Special thanks to:
Mike Ash, Assistant Director, Fan Experience
Rachel Pincus, Assistant Athletics Director, Student Athlete Brand Development/NILI
Mike Ash, Assistant Director, Fan Experience
Rachel Pincus, Assistant Athletics Director, Student Athlete Brand Development/NILI
